KILLINGTON RESORT OFFERS FREE LIFT TICKET WITH EVERY HELMET PURCHASED JANUARY 19-27

01/10/2013

Media Contact:

Sarah Thorson
Communications Manager
802-422-6115
sthorson@killington.com

 




Killington Resort partners with National Ski Areas Association to promote National Safety Awareness Week

KILLINGTON, Vt. (January 9, 2013) - Vermont’s Killington Resort, the largest ski and snowboard resort in Eastern North America, is offering skiers and riders one free lift ticket with the purchase of a new helmet at any Killington Sports location to promote National Safety Awareness Week, January 19-27. In partnership with the National Ski Areas Association, Killington encourages slope safety awareness with special events, giveaways and contests that help educate skiers and riders about responsible behavior on the slopes. 

Killington Resort supports and promotes Your Responsibility Code – the seven point code that outlines responsible slope behavior for skiers and riders, and Smart Style – a four-point safety awareness message about the use and progression of freestyle terrain at mountain resorts.  Safety education messages will be displayed on café trays, at ticket sales points and on shuttle busses, as well as in retail shops. Additionally, Killington Resort and NSAA will focus on providing information to skiers and riders about how to use the lifts safely.

Buy a Helmet, Receive a Lift Ticket Voucher
Buy a helmet in any Killington Sports location from January 19-27, 2013 and receive a voucher for a 1-day lift ticket valid any day of the 2013 winter season starting January 28, 2013.

Ramshead Lodge Interactive Safety Awareness Display
Look for the interactive display on the second floor of Ramshead Lodge. Here, kids can enter a raffle to win a free snow sports helmet and other prizes, talk with Mountain Ambassadors or simply stop by for some safety awareness fun. Kids can enter a daily raffle to win a free snow sports helmet and other prizes at the Safety Awareness Display.  

On the Mountain
Outside, Mountain Ambassadors will be wearing bright yellow jackets that display important safety awareness messages. Together with ski patrollers and terrain park staff, they’ll be handing out Know the Code and Smart Style stickers and cards in addition to giving away Get Smart - Freestyle Terrain Users Guides.

Local Safety Poster Contest   
In order to promote slope safety awareness and education to elementary school children, several area schools are participating in the resort’s local poster contest. Fourth, fifth, and sixth grade students will create posters illustrating any one of the seven points of Your Responsibility Code or one of the four elements of Smart Style. Posters will be on display around the resort and judged in two categories: Best Overall Safety Message and Most Creative Design. Two winners and two runners-up will receive prizes. Winners of the local contest will be entered in National Ski Areas Association’s national contest. For more information, check out NSAA.

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About Killington Resort
Killington Resort is a four season destination that sits on 3,000 acres in the heart of the Green Mountains in Central Vermont. The Resort boasts more than 70 miles of diverse snow sports terrain spread out over six peaks and offers the most expansive lift network and snowmaking system in the East. After the snow melts, Killington features an 18-hole championship golf course as well as 45 miles of mountain biking trails and 15 miles of hiking trails. In addition, the numerous après, dining, shopping and lodging options have made Killington a world-class destination for East Coast skiers and riders for over 50 years. Killington.com